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Fight the Power: How A California Restaurant is Tackling Yelp’s Rating System

b2ap3_thumbnail_decisions_400.jpgThe Internet makes marketing your business much easier, but it's not that way for everyone. A restaurant in California has responded to the standard Internet marketing strategy with an out-of-the-box method of its own. David Cerretini, co-owner of the Italian restaurant Botto Bistro, has told his strategy to USA Today; "I want to be the worst restaurant in the San Francisco area!"

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Don’t Get Caught in a Software-Licensing Nightmare

b2ap3_thumbnail_software_licensing_current_400.jpgA business owner must understand the licensing status of their company's software, but this has grown more complicated since the inception of the Internet. If you feel like your employees, or maybe even your corporate culture survives off of pirated software or applications, or stuff you found "for free" online, then your business could potentially suffer from legal issues.

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Staying Ahead of Big Data is No Small Task

b2ap3_thumbnail_big_data_analytics_400.jpgCivilization has passed through various ages, like the Stone Age, the Ice Age, Bronze Age, and so on. And now, we're progressing through another one - the Data Age. In fact, 90 percent of the world's data was created in 2013. With each new device and system comes an incredible amount of data that must be processed, stored, and catalogued. This is Big Data, and the way that your business works with this information will determine the success of your business in the Data Age.

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Mobile Devices Leaving an Unsavory Taste in Restaurant Owner’s Mouth

b2ap3_thumbnail_problems_for_smartphones_restaurant_400.jpgSmartphones have revolutionized the way that we communicate with each other and increased productivity, but for some businesses, they are only making things worse. A perfect example of this is the restaurant business - in fact, one restaurant owner decided to take matters into his own hands, and has performed a study which examined their business before and after the mobile revolution.

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3 Results Businesses are Demanding from Their Outsourced IT Provider

b2ap3_thumbnail_outsourced_it_key_to_success_400.jpgOutsourcing your companies IT is a great way to free up money and take advantage of time-saving remote services. Businesses have different reasons for signing up for the outsourcing service, but many clients have similar expectations of the results they want out of their managed IT service provider.

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